Privacy policy

1. Data protection at a glance

General information & imprint

imprint

The founder and managing director of Melanie Mirabel Jewellery is Melanie Mirabel - Freifrau von Perfall with company headquarters in Berlin and USt.IdNr DE350027398.

We are always available for questions and advice via our eMail hello@melaniemirabel.com or via our chat and contact form.

In our shop category About Us You will find detailed information about the founder, the brand and its history. 

General information on data protection 

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is all data that can be used to identify you personally. Detailed information on data protection can be found in our privacy policy listed below this text.

Data collection on our website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find their contact details in the website's imprint.

How do we collect your data?

Your data is collected when you provide it to us. This may be z.B. This may involve data that you enter into a contact form.

Other data is automatically collected by our IT systems when you visit the website. This is primarily technical data (z.B. Internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to obtain information about the origin, recipient, and purpose of your stored personal data free of charge at any time. You also have the right to request the correction, blocking, or deletion of this data. You can contact us at any time at the address provided in the imprint for this purpose and for other questions regarding data protection. Furthermore, you have the right to lodge a complaint with the responsible supervisory authority.

Analysis tools and third-party tools

When you visit our website, your browsing behavior may be statistically analyzed. This is done primarily with cookies and so-called analysis programs. The analysis of your browsing behavior is generally anonymous; it cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You can object to this analysis. We will inform you about your options for objecting in this privacy policy.

2. General information and mandatory information

Data protection

The operators of these websites take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data that can be used to identify you personally.This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose we do this.

We would like to point out that data transmission over the Internet (z.B. when communicating via email) may have security gaps. Complete protection of data from access by third parties is not possible.

Note on the responsible body

The responsible body for data processing on this website is:

Melanie Mirabel 
Contact: hello@melaniemirabel.com

The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of the processing of personal data (z.B. names, email addresses, etc.).

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your previously granted consent at any time. Simply send us an informal email. The legality of the data processing carried out up to the time of revocation remains unaffected.

Right to lodge a complaint with the competent supervisory authority

In the event of a data protection violation, the data subject has the right to lodge a complaint with the competent supervisory authority. The competent supervisory authority for data protection issues is the State Data Protection Commissioner of the federal state in which our company is headquartered. A list of data protection officers and their contact details can be found at the following link: https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/anschriften_links-node.html.

Right to data portability

You have the right to have data that we process automatically based on your consent or in fulfillment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only be done if technically feasible.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the browser's address line changes from "http://" to "https://" and by the lock symbol in your browser's address bar.

If SSL or TLS encryption is activated, the data you send to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after concluding a paid contract, you are obliged to provide us with your payment details (z.B. Account number for direct debit authorization), this data is required for payment processing.

Payment transactions using common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognize an encrypted connection by the browser's address bar changing from "http://" to "https://" and by the lock symbol in your browser's address bar.

With encrypted communication, your payment data that you send to us cannot be read by third parties.

Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right at any time to obtain free information about your stored personal data, its origin and recipient and the purpose of the data processing and, if applicable, a right to correct, block or delete this data.If you have any questions about this or other issues relating to personal data, you can contact us at any time at the address provided in the imprint.

Objection to advertising emails

The use of contact data published in accordance with the imprint obligation to send unsolicited advertising and information materials is hereby prohibited. The operators of the website expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, for example, through spam emails.

3. Data collection on our website

Cookies

Some of our websites use so-called cookies. Cookies do not harm your computer and do not contain viruses. Cookies are used to make our website more user-friendly, effective, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies allow us to recognize your browser the next time you visit.

You can configure your browser to inform you about the use of cookies, to only accept cookies on a case-by-case basis, to exclude cookies for specific cases or generally, and to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Cookies that are necessary to carry out the electronic communication process or to provide certain functions that you have requested (z.B. shopping cart function) are stored on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in storing cookies for the technically error-free and optimized provision of its services. As far as other cookies (z.B. Cookies for analyzing your surfing behavior) are stored, these are treated separately in this privacy policy.

Server log files

The website provider automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. This includes:

• Browser type and version
• operating system used
• Referrer URL
• Hostname of the accessing computer
• Time of the server request
• IP address

This data will not be merged with other data sources.

The basis for data processing is Art. 6 (1) (f) GDPR, which permits the processing of data to fulfill a contract or for pre-contractual measures.

Registration on this website

You can register on our website to use additional features. We will use the data you enter only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject your registration.

For important changes, such as those relating to the scope of our services or technically necessary changes, we will use the email address you provided during registration to inform you.

The data you enter during registration is processed based on your consent (Art. 6 (1) (a) GDPR). You can revoke your consent at any time. To do so, simply send us an informal email.The legality of the data processing already carried out remains unaffected by the revocation.

The data collected during registration will be stored by us for as long as you are registered on our website and will be deleted thereafter. Statutory retention periods remain unaffected.

Registration with Facebook Connect

Instead of registering directly on our website, you can register using Facebook Connect. This service is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

If you choose to register with Facebook Connect and click the "Login with Facebook"/"Connect with Facebook" button, you will be automatically redirected to the Facebook platform. There you can log in using your user data. This will link your Facebook profile to our website or services. This link gives us access to the data you have stored on Facebook. This primarily includes:

• Facebook name
• Facebook profile and cover photo
• Facebook cover photo
• email address stored on Facebook
• Facebook ID
• Facebook friends lists
• Facebook Likes
• Birthday
• Gender
• country
• Language

This data is used to set up, provide and personalize your account.

For more information, see the Facebook Terms of Service and the Facebook Privacy Policy. These can be found at: https://de-de.facebook.com/about/privacy/ and https://www.facebook.com/legal/terms/.

 

Processing of data (customer and contract data)

We collect, process, and use personal data only to the extent necessary to establish, define, or modify the legal relationship (master data). This is done on the basis of Art. 6 (1) (b) GDPR, which permits the processing of data to fulfill a contract or for pre-contractual measures. We collect, process, and use personal data about the use of our website (usage data) only to the extent necessary to enable the user to use the service or to bill them.

The collected customer data will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data transfer upon conclusion of contract for online shops, retailers and shipping of goods

We only transfer personal data to third parties if this is necessary for the performance of the contract, for example, to the company entrusted with delivering the goods or the credit institution responsible for processing payments. Data will not be transferred to any other party, or only if you have expressly consented to such transfer. Your data will not be passed on to third parties without your express consent, for example, for advertising purposes.

The basis for data processing is Art. 6 (1) (b) GDPR, which permits the processing of data to fulfill a contract or for pre-contractual measures.

Data transfer upon conclusion of contract for services and digital content

We only transmit personal data to third parties if this is necessary for the execution of the contract, for example to the credit institution commissioned with payment processing.

Further transmission of the data will not take place or will only take place if you have expressly consented to the transmission.Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The basis for data processing is Art. 6 (1) (b) GDPR, which permits the processing of data to fulfill a contract or for pre-contractual measures.

4. Social media

Share content via plugins (Facebook, Google+1, Twitter & Co.)

The content on our website can be shared in social networks such as Facebook, Twitter or Google+ in compliance with data protection regulations. This site uses the eRecht24 Safe Sharing ToolThis tool only establishes direct contact between the networks and users when the user actively clicks on one of these buttons.

This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of the social networks, an information window appears when using the social buttons from Facebook, Google+1, Twitter, etc., allowing the user to confirm the text before sending it.

Our users can share the content of this site on social networks in compliance with data protection regulations, without the network operators creating complete surfing profiles.

Facebook plugins (Like & Share button)

Our website incorporates plug-ins from the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognize the Facebook plug-in by the Facebook logo or "Like" button on our site. You can find an overview of Facebook plug-ins here: https://developers.facebook.com/docs/plugins/.

When you visit our pages, a direct connection is established between your browser and the Facebook server via the plugin. Facebook thus receives the information that you have visited our page using your IP address. If you click the Facebook "Like" button while logged into your Facebook account, you can link the content of our pages to your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or its use by Facebook. Further information on this can be found in Facebook's privacy policy at: https://de-de.facebook.com/policy.php.

If you do not want Facebook to be able to associate your visit to our website with your Facebook user account, please log out of your Facebook user account.

Instagram plugin

Our website includes features of the Instagram service. These features are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can link the content of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our pages with your user account. We would like to point out that, as the provider of the pages, we have no knowledge of the content of the transmitted data or how it is used by Instagram.

For more information, please see Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.

5. Analysis tools and advertising

Google Analytics

This website uses features of the web analysis service Google Analytics, provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called "cookies".These are text files stored on your computer that enable analysis of your website use. The information generated by the cookie about your use of the website is usually transferred to a Google server in the USA and stored there.

Google Analytics cookies are stored on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

IP anonymization

We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser plugin

You can prevent cookies from being saved by selecting the appropriate settings in your browser; however, please note that if you do this, you may not be able to use the full functionality of this website. Furthermore, you can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

Objection to data collection

You can prevent Google Analytics from collecting your data by clicking on the following link. This will set an opt-out cookie that prevents the collection of your data on future visits to this website:

>>Disable Google Analytics<<

For more information on how Google Analytics handles user data, please see Google’s privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Contract data processing

We have concluded a contract for order data processing with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic characteristics in Google Analytics

This website uses the "demographic characteristics" feature of Google Analytics. This allows reports to be created that contain information about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google as well as from visitor data from third parties. This data cannot be assigned to a specific individual. You can deactivate this feature at any time via the ad settings in your Google Account or generally prohibit the collection of your data by Google Analytics as described in the "Objection to data collection" section.

Google Analytics Remarketing

Our websites use Google Analytics Remarketing in conjunction with the cross-device features of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.

This feature allows you to link the advertising target groups created with Google Analytics Remarketing with the cross-device features of Google AdWords and Google DoubleClick. This allows you to display interest-based, personalized advertising messages based on your previous usage and surfing behavior on a device (z.B. mobile phone) have been adapted to you on another of your devices (z.B. tablet or PC).

If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. This allows the same personalized advertising messages to be displayed on every device on which you log in with your Google Account.

To support this feature, Google Analytics collects Google-authenticated user IDs, which are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad targeting.

You can permanently opt out of cross-device remarketing/targeting by deactivating personalized advertising in your Google Account; to do so, follow this link: https://www.google.com/settings/ads/onweb/.

The summary of the collected data in your Google Account is based solely on your consent, which you can give or withdraw to Google (Art. 6 (1) (a) GDPR). For data collection processes that are not combined in your Google Account (z.B. because you don't have a Google account or have objected to the merging), the collection of data is based on Art. 6 (1) (f) GDPR. The legitimate interest arises from the website operator's interest in the anonymized analysis of website visitors for advertising purposes.

Further information and the data protection regulations can be found in Google’s privacy policy at: https://www.google.com/policies/technologies/ads/.

Google AdWords and Google Conversion Tracking

This website uses Google AdWords. AdWords is an online advertising program from Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States ("Google").

As part of Google AdWords, we use so-called conversion tracking. When you click on an ad placed by Google, a conversion tracking cookie is set. Cookies are small text files that the internet browser stores on the user's computer. These cookies expire after 30 days and are not used to personally identify users. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user clicked on the ad and was redirected to this page.

Each Google AdWords customer receives a different cookie. These cookies cannot be tracked across AdWords customers' websites. The information collected using the conversion cookie is used to compile conversion statistics for AdWords customers who have opted for conversion tracking. Customers learn the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive any information that can be used to personally identify users. If you do not wish to participate in tracking, you can object to this use by easily deactivating the Google Conversion Tracking cookie in your internet browser's user settings. You will then not be included in the conversion tracking statistics.

Conversion cookies are stored on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

For more information about Google AdWords and Google Conversion Tracking, please see Google’s privacy policy: https://www.google.de/policies/privacy/.

You can configure your browser to inform you about the use of cookies, to only accept cookies on a case-by-case basis, to exclude cookies for specific cases or generally, and to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Facebook Pixel

Our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (“Facebook”) to measure conversions.

This allows the behavior of site visitors to be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.

The data collected is anonymous for us as the operator of this website, and we cannot draw any conclusions about the identity of the users. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes, in accordance with the Facebook Data Usage Policy This allows Facebook to display ads on Facebook pages and outside of Facebook. We, as the site operator, cannot influence this use of data.

You can find further information on protecting your privacy in Facebook’s privacy policy: https://www.facebook.com/about/privacy/.

You can also use the “Custom Audiences” remarketing feature in the Ad Settings section of https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen To do this, you must be logged in to Facebook.

If you do not have a Facebook account, you can opt out of Facebook’s usage-based advertising on the European Interactive Digital Advertising Alliance website: http://www.youronlinechoices.com/de/praferenzmanagement/.

You can prevent the collection of your data by  the Facebook Pixel  by clicking on the following link. An opt-out cookie will be set that prevents the collection of your data on future visits to this website:

>>Deactivate Facebook Pixel<<

Hotjar

This website uses Hotjar, an analysis software from Hotjar Ltd. (“Hotjar”) (http://www.hotjar.com, 3 Lyons Range, 20 Bisazza Street, Sliema SLM 1640, Malta, Europe). Hotjar makes it possible to measure and evaluate user behavior (clicks, mouse movements, scroll heights, etc.) on our website. The information generated by the tracking code and cookies about your visit to our website is transmitted to the Hotjar servers in Ireland and stored there.

The following information may be recorded by your device and browser:

The IP address of your device (collected and stored in an anonymized format)

Your email address, including your first and last name, if you have provided it to us via our website

Screen size of your device

Device type and browser information

Geographical location (country only)

The preferred language to display our website

Log data

The following data is automatically created by our servers when Hotjar is used

Referring domain

Visited pages

Geographical location (country only)

The preferred language to display our website

Date and time the website was accessed

Hotjar will use this information to evaluate your visit to our website, to compile reports on website usage and to provide other services relating to website usage and internet analysis of the website.

Hotjar also uses third-party services, such as Google Analytics and Optimizely, to provide its services. These third parties may store information that your browser sends during your website visit, such as cookies or IP requests. For more information on how Google Analytics and Optimizely store and use data, please refer to their respective privacy policies.

The cookies Hotjar uses have different "lifespans." Some last up to 365 days, while others are only valid for the current visit.

You can prevent Hotjar from collecting data by clicking on the following link and following the instructions there: https://www.hotjar.com/opt-out.

6. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. No further data is collected or is collected only on a voluntary basis. We use this data exclusively to send the requested information and do not share it with third parties.

The data entered into the newsletter registration form will be processed exclusively on the basis of your consent (Art. 6 (1) (a) GDPR). You can revoke your consent to the storage of your data, your email address, and their use for sending the newsletter at any time, for example, via the "unsubscribe" link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.

The data you provide us with for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe from the newsletter. Data that has been stored by us for other purposes (z.B. Email addresses for the members area) remain unaffected.

7. Payment providers

PayPal

On our website we offer u.a. offers payment via PayPal. The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”).

If you choose to pay via PayPal, the payment details you enter will be transmitted to PayPal.

Your data will be transmitted to PayPal on the basis of Art.Article 6 (1) (a) GDPR (consent) and Article 6 (1) (b) GDPR (processing for the performance of a contract). You have the option to revoke your consent to data processing at any time. Revoking your consent does not affect the effectiveness of past data processing operations.